REVIEW: Tarte Amazonian Clay 12-Hour Full Coverage Foundation SPF 15

Speaking of summer products, I’ve been trying the Tarte Amazonian Clay 12-Hour Full Coverage Foundation SPF 15 ever since I was compelled to purchase it after watching Essiebutton’s video called “Holy Grail Round-Up with Claire.” Described as a “long-lasting foundation powered by Amazonian clay,” it sounded gimmicky which is why I’ve overlooked the product for so long. This foundation claims to provide 12 hours of flawless coverage.” Designed to be long-wearing, Tarte’s “skin-perfecting formula with UVA/UVB SPF 15” protection is a good combination especially for the summer months.

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This foundation is marketed as a “full coverage with a weightless texture,” and “with a broad range of shades available, [this foundation is] supremely blendable [with] a buildable formula.” The texture of the product is whipped and moussey. Because of this, it may feel thicker than a traditional liquid foundation. However, it spreads easily and blends flawlessy very quickly into the skin. Once applied, it feels light and fluffy on the skin. The effects of the foundation are lovely — your skin looks healthy and even, pores and redness are concealed, and it looks so light on the skin despite the fact that it’s full coverage. With this foundation, I don’t need additional concealer. Packed with “skin-smart” Amazonian clay, the product claims to “intuitively adjust to meet and address your skin concerns for makeup that wears better, longer, and truer.

This revolutionary foundation reduces the appearance of pores, discolorations, and imperfections and ensures a perfectly flawless complexion every time.” I agree that the tone of the foundation is adjustable — on me, it seemed to warm up a bit, but it’s subtle so I wouldn’t say that it oxidizes. It applies very smoothly and I like how it feels and sits on the skin throughout the day. My shade is “Ivory” which has some pink tones in it. I’d say that it’s a good, comfortable match.

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My only gripe is that this foundation has ZERO oil-controlling abilities. For that reason, I can’t say that it’s true to its claim to being long-wearing. It looks lovely on the skin and there’s no denying that. However, even on my normal-combo skin, oil broke way faster than when I use other foundations. I looked greasy and oily nearly instantly — especially in the Texas summer heat. Once I blotted the excess oil, I liked how my skin looked again. However, the oil, of course, returned.

I like this foundation, but it’s truly not long-wearing. And with constant blotting, re-powdering, and touching up, I find that this foundation is high maintenance. I think I’ll see how it wears when the weather is cooler in the fall and winter months, but I wouldn’t suggest wearing this on a long, hot day.

Made in USA.
Retails for $38.00 USD.

3 thoughts on “REVIEW: Tarte Amazonian Clay 12-Hour Full Coverage Foundation SPF 15

  1. I’m so glad you’ve reviewed this, I’ve been seriously looking into buying it but had hung on because we can only get it online here in the UK and it’s quite an expensive foundation. The whole reason I wanted it is because it promised coverage and longevity, but since I struggle with normal foundations lasting on my combination skin it sounds like I’d be bitterly disappointed with the lasting power of this! x

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