Benefit Gimme Brow (Medium/Deep) + Brow Mascara Comparisons

‘Tis true — not all brow mascaras are created equal. With the new Benefit Gimme Brow, I can safely say that I have found a “eyebrow mascara” that I really like. Mainly, I have to give all the credit to the teeny tiny brush/tip and the non-sticky and reasonably waxy formula. Now that my eyebrows are all grown back, it’s nice to use the Benefit Gimme Brow to define and volumize my eyebrow hairs without having to painstakingly draw them/fill them in.

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I’ve compared the Benefit Gimme Brow to the Anastasia Tinted Brow Gel in “Espresso” and the MAC Brow Set in “Beguile.” Ultimately, the Anastasia Tinted Brow Gel is too stiff — more like hairspray for your brows — and, while, this may be a great option for keeping your eyebrow hairs in place forever, the brush is too big and I get the product all over my skin. Also, the gloopiness of the formula can be difficult to work with since in some areas the product will gloop and in some areas there’s not enough product. Definitely not a favorite product for me. The MAC Brow Set is nice, but I have the same problem with the big brush and the formula. Also, the formula for this product has a shiny sheen — which is weird, and it makes my brows look glossy (which isn’t a good every day look).

The cheapest and one of the greatest options at the end of the day is the Maybelline Great Lash Clear Mascara. This is perfect for defining your brows after they’ve been filled in, or if you’re just going for a natural and low-maintenance look. For less than $6.00 USD, this is a great option — although, it does get dirty easily because the formula is clear. It keeps your brows in place without be sticky or crunchy and it’s still easy to remove at the end of your day.

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The Benefit Gimme Brow is a “brow-volumizing fiber gel,” and “adheres to skin and hair creating brows where before there were none. It builds easily for thick, lush arches, thanks to a tapered brush for blending and a precision tip for shaping. The fiber gel is water resistant, long lasting, and buildable for natural-looking brows.” All this is true. The brush is so little it gives you precise application and the formula is not too stiff and not too “loose” so it’s manageable. Also, this product can be applied to skin in case you have some spares areas; and, can be applied to the hairs to give them definition and color. It’s easy to work with and does what I want, which is a win-win. However, for teeny tiny product, this is $22 USD — which is just ridiculous.

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For now, this is my new brow routine and I like that it’s so simple and user-friendly. Finally. I know that the concept of a “brow-volumizing fiber gel” seems gimmicky, but it truly does give some major oomph to my sparse and thin brows. Much like what mascara does for the lashes, this idea applies to brows — which is really genius if you think about it! I would recommend this product, for sure.

As always, thanks for reading.

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